Salem Surround Small Business Summit

Expert advice, best practices, tips and the information you need to maximize your brand and growth in a modern world

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Timely expert advice, best practices, tips and the information you can use today to maximize your brand and grow your revenue.

This Small Business Summit features nationally recognized thought leaders with a level of insight that would normally cost thousands of dollars to obtain on your own.

You will learn more about:

  • Branding from Elyse Archer, host of the Instant Impact Podcast and partner at Brand Builders Group
  • Podcasting from Jeff Brown Award winning podcaster and host of the Read to Lead Podcast.
  • Digital, online marketing, social media marketing from Laura Bryant, a digital specialist who helps businesses maximize their online presence making digital and online marketing easy to understand allowing you to better market and reach consumers online.
  • How to maximize the productivity with your millennial workforce from Dr. Cameron Caswell, decorated psychologist and author who is helping organizations do this every day.
  • How to better streamline and organize your business in order to increase profit from Tracy Cherpeski MBA, MA, CPSC, a leading corporate team builder and executive coach.
  • How to market and advertise on traditional media efficiently and effectively from Kevin Anderson, General Manager of Salem Media Nashville and an expert on marketing.

We've also invited some incredibly savvy, successful business owners who are shattering their own records to share their best practices with you. Favorites like Dale Wasem from Taziki's, Adam Floyd, owner of The Closet Co., Dr. Naomi Paschall, OBGYN and founder of Born Free, and more…

This unique online summit is designed to give you every possible advantage as a business owner and now you have it all in one place to view at your leisure, listen while you work out, allowing you to revisit your favorites again and again for 12 months.


Kevin Anderson
It seems no matter where life has taken Kevin Anderson it has always led him back to the field. His formative years were spent on a dairy farm. This field was the place where the food was grown for the largest contributors to the Anderson family’s livelihood, the dairy cattle. He learned the importance of the preparation of the ground, the planting of the right seed and ultimately, patience.

Today Kevin finds himself helping other business owners and sellers sow and reap the harvest. Having consulted numerous owners, hired and trained several high performance sales leaders, launched two radio stations and coached hundreds of entrepreneurs he is now the proud leader of Salem Media Group - Nashville, an organization dedicated to the growth of businesses and non-profits alike. His focus of "Winning The Heart" of teammates, customers and partners always delivers.

Elyse Archer
Elyse Archer is a founding team member and Personal Brand Strategist with Brand Builders Group whose insights have been featured in major media including Forbes and Inc. She is a keynote speaker and host of the podcast Instant Impact with Elyse Archer, where she shares best practices from top business leaders who have created extraordinary personal brands and world class networks. Prior to joining the founding team of Brand Builders Group, Elyse served as a Partner in an 8-figure international sales coaching organization, where she helped sales professionals achieve their goals.

With a degree in Journalism from UNC-Chapel Hill and over 10 years’ experience in the digital marketing industry, Elyse leverages her background to help people position themselves as thought leaders in their space. Her client list includes New York Times bestselling authors, top 100 podcast hosts, and 8 figure entrepreneurs.

Jeff Brown
Jeff is an award-winning radio producer and personality, and former nationally-syndicated morning show host. Following a 26-year career in radio, Jeff went boss-free in 2013 and soon after launched the Read to Lead Podcast. Read to Lead has gone on to become a four-time Best Business Podcast nominee and has featured Jeff's interviews with today's best business and non-fiction authors, including Alan Alda, Seth Godin, John Maxwell, Liz Wiseman, Dr. Henry Cloud, Gary Vaynerchuk, Simon Sinek, Brian Tracy, and over 200 more.

Jeff has personally coached hundreds of successful podcasters around the globe – many of them award nominees and winners themselves – and has consulted on podcasts for the US government, one of the largest churches in the US, and numerous multi-million dollar companies.

Cameron Caswell, PhD
Cameron received her Doctorate in Developmental Psychology from George Mason University. Since then, Dr. Cam has been on a mission to help build and strengthen relationships between generations (parents and teens, managers and employees, teachers and students). Dr. Cam is a family counselor, consultant, educator, author, public speaker, and mentor to middle and high school students. She is also a parent of a teenager and manages numerous Millennials--so she not only talks the talk, she walks the walk. Contact her at

Tracy L. Cherpeski - MBA, MA, CPSC
Tracy is a leading executive coach and consultant who helps business owners who struggle with balancing growing their businesses while being the best in their chosen field. She works with highly accomplished professionals from around the world, from California to Brazil, Norway, Australia, and beyond. Her leadership expertise and keen insights guide her clients to success in business and life.

Tracy helps her clients in government organizations, corporations and private medical practices improve their leadership skills and streamline operations, ultimately decreasing employee turnover and increasing the bottom line.

Course Curriculum

  Elyse Archer - Creating your personal and business brand. A 101 of the basics to becoming more visible.
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  Jeff Brown - How your small business can benefit from starting a podcast, and why it's easier than you think!
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  Dr. Cameron Caswell - How to maximize the productivity of your millennial workforce.
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  Tracy Cherpeski, MBA, MA, CPSC - How to streamline your productivity. Work less accomplish more!
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  Kevin Anderson - How to maximize your budget and presence on traditional media. Making the most of your marketing $$.
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  Laura Bryant - How to get in the online game! Getting your business visible and found online!
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  Small Business Roundtable - Successful business owners sharing their advice and best practices!
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Frequently Asked Questions

When does the course start and finish?
The summit is available now and is yours for a year! It is a completely self-paced online summit - you decide when you start and when you finish.
How long do I have access to the summit?
How does a year sound? After registering, you'll have unlimited access to this course for an entire year - across any and all devices you own. That means you can revisit your favorite topics again and again. Allowing you to truly maximize and absorb the information received.

Get started now!